Social Media Specialist

Marketing
București
Full Time
Application ends: mai 19, 2026

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Job Description

We’re looking for a Social Media Specialist for one of our clients, a start-up company in the online gambling industry.

If you have marketing skills and experience, if you have a healthy dose of curiosity, love learning about new tools and you’re always looking for ways to innovate, then this is the job for you!

Competences & Skills:

  • 2-3 years of social media experience
  • Good understanding of digital tools
  • Experience in digital marketing
  • Working knowledge of HTML and CSS
  • English – medium level
  • University degree preferably in journalism, communications, marketing, or a related field.
  • Confident with MS Office software, MS Excel, comfortable with data manipulation
  • Excellent written and verbal communication skills
  • Willing to learn new things and to adapt through a dynamic business model

Job responsibilities:

  • Develop, implement and manage the social media strategy after conducting competitive research, platform determination, messaging, and audience identification
  • Plan, create, publish and share new content (including original text, images, video, and code) daily, that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand
  • Collaborate with other marketing team members to develop social media campaigns
  • Stay up to date with the latest social media best practices and technologies
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Monitor SEO and customer engagement and suggest content optimization
  • Moderate user-generated content in line with the moderation policy
  • Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
  • Work with copywriters and designers to ensure content is informative and appealing
  • Communicate with social media followers, including responding to queries in a timely manner.
  • Use analytical tools such as Google Analytics and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
  • Prepare monthly reports on social media marketing efforts.
  • Suggest recommendations to adjust the social media marketing strategy for optimal results.

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